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Our main focus of this blog is to inform you about everything and anything that is happening at Howard Alan Events and American Craft Endeavors.

We want our artists and patrons to get all the necessary information they need about our art and craft festivals.

Now, we want to give you the opportunity to suggest any topics you may want us to write about. Lately, we have been writing blogs that are aimed to help artists at art festivals. If there are any specific topics you would like us to cover, please let us know.

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About Howard Alan Events

For nearly three decades, Howard Alan and American Craft Endeavors have allowed more than 10,000 artists to exhibit their original work to millions across The United States. When our company began, our art and craft shows showcased a handful of exhibitors. Today, a typical Howard Alan or American Craft Endeavors event features 100-300 talented artists and fine crafters. No matter where you are, you are sure to find one of our stellar events nearby. Our shows take us to destinations like Aspen, Chicago, Alexandria, Vail, and Fort Lauderdale…just to name a few! Our great outdoor venues, fantastic crafters, and talented artists allow us to consistently be ranked among the top art and craft shows in the country. Visit a show and see for yourself why we are the very best!

One response »

  1. Customer base does not appreciate (or see any value in) computer generated digital art – AND – they don’t wan’t to subsidize good travel/nature photography…

    I have photography of old stone villages in france that have been digitally altered to look like colored pencil sketches – the effect gives the photo depth and character that the original photo lacks. I’m not alone thinking this – comments I would get from customers was “WOW! THAT LOOKS 3D – HOW DID YOU DO THAT?” people would literally stop in their tracks in front of my booth – walk in and study the images for long periods of time… trying to figure out how I did it?

    But, when I told them it was a “digital colored pencil translation of an original photograph” – they would be confused…!?

    Most women thought I printed a black & white image on canvas and then hand colored it with a colored pencil… Men almost always GOT that everything was done using computer software. However, this was a big problem for me because: women buy art, not men! So, when the wife loses the argument with her husband – my buyer leaves – the original fascination they had with the images is now lost – gone forever…

    The other type of person I saw ALOT were male photographers – who peppered me with questions about what programs and processes I used…
    then would leave with thanks – that gives me an idea about my own photos!? REALLY? you’re going to steal my idea! F-YOU!

    I am just starting the art festival circuit as a photographer – and have been trying to find a niche – and have noticed that women don’t typically like photographic art… and since most of the people coming through my booth were male photographers (who have NO INTENTION OF BUYING SOMETHING)

    I started to play with ways of appealing to women (the ART buyers)
    but am now finding that they want everything to be done by hand…
    they think digital art is just a couple of buttons pushed on a computer and out pops art (definately not the case)

    I overheard MANY couples say on their way out of my tent:
    “IT’S AMAZING WHAT YOU CAN DO WITH A COMPUTER NOW!”

    Contrast this with my experience selling regular photography –
    the question I always got was “OHHH – I WANT TO GO THERE… WHERE WAS THAT PHOTO TAKEN?”

    Here I encountered a different phenom – ENVY – People don’t want to subsidize what they consider my vacation travel…

    “MUST BE NICE TRAVELING AROUND THE WORLD AND BEING ABLE TO WRITE IT OFF ON YOUR TAXES…!”

    my comeback is: “WHAT YOUR LOOKING AT IS MY 401K GOING DOWN THE DRAIN…”

    them: “JOIN THE CLUB”

    what should I do to avoid both of these problems?

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