Cheryl Summers has been known to think outside-the-box with her marketing ideas. As a successful artist, it is very important to be savvy in other areas besides your artwork.
We wanted to go ahead and show you an example of how Cheryl Summers is a “marketing pro”. Perhaps it will give you an idea of what you can do to promote you and your artwork!
Cheryl was kind enough to send us a postcard from our recent show in Alexandria, VA. This is a wonderful idea to announce to your followers about a particular show. In addition, if you read the complete postcard, you will see the type of deal Cheryl was offering to her first 20 customers.
Not only does this method announce to her customers where she will be next, but also it gives them the incentive to be one of the first 20 customers to receive a free print with a purchase of $50 or more!
Kudos to Cheryl Summers for this!
What innovative techniques have you used to get customers to your booth at an art festival? Please share with us!
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