How To Price Your Artwork


We have had many phone calls from artists, especially those who are “newer” on the art festival circuit, regarding how they should price their work. This can be a difficult subject because all art is unique and unlike anything else.

If you are an artist who is new to the art festival world, then pricing your work should be based on:

1. Time

2. Labor

3. Cost of Materials

First, you should set yourself a sensible hourly wage. Then, you need to consider the cost of materials. This should equal your asking price.

For example, if it takes you 30 hours to make the art at $15 per hour and the materials cost $100 then your price for that one item would be: $550. Keep in mind that you want your final asking price to be in the range of what other artists are charging for work that is similar to yours!

How do you figure out the price of your work? We would love to hear what you have to say!


If you have any questions about this post, please don’t hesitate to contact us at 561-746-6615 or

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About Howard Alan Events

For nearly three decades, Howard Alan and American Craft Endeavors have allowed more than 10,000 artists to exhibit their original work to millions across The United States. When our company began, our art and craft shows showcased a handful of exhibitors. Today, a typical Howard Alan or American Craft Endeavors event features 100-300 talented artists and fine crafters. No matter where you are, you are sure to find one of our stellar events nearby. Our shows take us to destinations like Aspen, Chicago, Alexandria, Vail, and Fort Lauderdale…just to name a few! Our great outdoor venues, fantastic crafters, and talented artists allow us to consistently be ranked among the top art and craft shows in the country. Visit a show and see for yourself why we are the very best!

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