Marketing at the Art Festivals


Our back to basics marketing tip of the day is:

Get Professional Business Cards!

Have at least a thousand cards printed up with all of your contact information, website, facebook fan page.  Get the cards from a professional printer, not the kind you can buy at the office supply store and print yourself.  They have so many affordable options now, see the sources at the end of the article, google the name of the company and coupon code and you can find offers to like overnight prints coupon code, I usually pay around $10 for 500 cards.  Our first marketing tip today is one most will say is pretty basic, but I was suprised by how many artists did not have their cards easy to access or did not have any out at all.  Artists need to take advantage of their time at the art festivals to get the most of the potential customers they will meet.  There is a good chance someone will love your work but not be in a position to purchase at the moment.  By giving them a card they can visit your website and see your schedule and find you at your next show or buy a piece online if you have that feature on your website.

Sometimes it is important to go back to basics, so what are you waiting for get ordering!

Resources for good rates on business cards:


About Howard Alan Events

For nearly three decades, Howard Alan and American Craft Endeavors have allowed more than 10,000 artists to exhibit their original work to millions across The United States. When our company began, our art and craft shows showcased a handful of exhibitors. Today, a typical Howard Alan or American Craft Endeavors event features 100-300 talented artists and fine crafters. No matter where you are, you are sure to find one of our stellar events nearby. Our shows take us to destinations like Aspen, Chicago, Alexandria, Vail, and Fort Lauderdale…just to name a few! Our great outdoor venues, fantastic crafters, and talented artists allow us to consistently be ranked among the top art and craft shows in the country. Visit a show and see for yourself why we are the very best!

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s